Jewelry Design

AQUA RISING

In 2020–2021, I designed and crafted a diverse range of jewelry, from initial concept to finished piece. In addition to my hands-on work with the jewelry itself, I took charge of crafting a cohesive brand identity. This encompassed designing and developing a distinctive logo, along with a comprehensive branding strategy. To amplify the brand's reach and impact, I harnessed the power of influencer marketing. Collaborating with small scale influencers, I strategically showcased my creations across multiple platforms, most notably on Instagram and TikTok. Through these collaborative efforts, I witnessed a significant growth trajectory, cultivating a dedicated audience on both platforms, with my Instagram and TikTok followers reaching a count of around 1.5k each.